Shopping: virtual or regional?

Online trading is booming. Especially in times of crisis, more and more people are buying their products online. At times of the pandemic, the number of parcels exceeds the values ​​of the annual Black Friday or the Christmas business in many product ranges. The advantages of online shopping are very obvious: on the one hand, it is a particularly comfortable shopping experience that can be enjoyed from the sofa and, on the other hand, we can look forward to some bargains. But what exactly does it look like? Should we buy online or promote and support our domestic economy during the crisis? Opinions differ clearly …

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Satisfied costumers

eBay, Amazon and Alibaba are booming. More and more people are choosing to only buy their products online. At least a large part of what is required is ordered online today. Today we can even order groceries with a simple click of the mouse. Particularly high-quality products such as certified Breitling watches can be ordered as well as fashion, shoes, accessories, garden products, furniture, etc.

Above all, it is the high level of comfort, the wide range of goods, and the lack of an alternative in rural areas that is why the online market is booming. There is practically no product that we cannot simply order online today. We no longer have to go in front of the house, because the post office or the delivery service will bring the package directly to our home within a few days. Online shopping is an experience that promises us a little bit of luxury that practically every one of us can afford today.

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Buy online or do you prefer the shop next door?

Especially during the current corona crisis, we can see that the economy has also changed. Up until a few weeks ago, it was mainly online giants like Amazon that relied on virtual business. But even small businesses are now discovering the advantages of the mail-order business and want to keep their customers through it. If you order online, you should not only focus on the best price but also occasionally consider whether you want to promote the local economy with your purchase and order in your favorite shops in the city. Most stores now also offer their customers a virtual shop. This allows you to enjoy the advantages of virtual shopping and support the local economy at the same time.

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Can the real purchase be replaced?

Basically yes. Still, we have to admit that most people like to just stroll through the streets and shops and be enchanted by new trends and products. The virtual shopping experience has its advantages and is now an indispensable part of our everyday life, but we still appreciate the real business premises that we can go to and have fun shopping. For many people, shopping is even a kind of leisure activity or a method to switch off from their stressful everyday life. We will therefore certainly continue to rely on real business in the future and let ourselves be enchanted by the great offer.

It is probably a successful mix of virtual shopping and real shops that make the shopping experience perfect. Online shops have numerous advantages that we particularly appreciate during a pandemic. Nevertheless, we should also continue to rely on the real shopping experience and increasingly venture into local stores again.

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